The ASP/Affinage product range combines uniquely focused and innovative research & development with vegan friendly, paraben and gluten free ingredients of the highest quality science, delivering expert therapy for hair.

ASP features:
Infiniti permanent chair color along with a diverse range of hair colouring products. Color Care and MODE lines for hair care, styling, and treatments, 

Kitoko is a part of the ASP brand – inspired by the rich, natural resources of Africa, it blends nature and technology.

CARE
COLOR
TEXTURE

VISION
“TO BE THE BEST SALON PROFESSIONAL BRAND IN THE WORLD”

MISSION
“TO INSPIRE PASSION &
CREATIVITY IN THE SALON PROFESSIONAL THROUGH SUPERIOR PRODUCT
INNOVATION & EDUCATION”
“INNOVATE, INSPIRE, CREATE”

CORE VALUES
EDUCATION FIRST
INNOVATIVE
CUSTOMER FOCUSSED
ETHICAL

ASP Education will motivate and inspire salon professionals to instill confidence in
the use of our products.

INFINITI NEXT GENERATION TECHNOLOGY
• Increased viscosity
• Greater colour intensity
• Easier to apply
• Ultimate condition & shine
• Stable, longer-lasting results
• No damage to the cuticle

• EVEN BETTER COVERAGE
• DEFEND NATURE ALWAYS
• NO ANIMAL TESTING
• 90% NATURALLY DERIVED
• NATURAL COMPONENTS
• VEGAN FRIENDLY

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