J Beverly Hills Blue

J Beverly Hills Platinum

J Beverly Hills Men

J Beverly Hills Colour

J Beverly Hills Blue

J Beverly Hills was created by Juan Juan, celebrity stylist and founder of the Juan Juan Salon – a Beverly Hills landmark.

J Beverly Hills knows that great hair comes from great hair care. The J Beverly Hills Blue line evokes a new feeling of strength and sophistication for a generation who is bold, brilliant, and in control. Complete with products to suit all hair types and styles. Blue adds a straightforward approach to your prescribed hair care routine.

 

ENVIRONMENTALLY FRIENDLY. IDEAL FOR ALL HAIR TYPES. BOTANICALLY INFUSED. SUPERIOR SOLUTIONS. CRUELTY FREE.

 

With ever-changing beauty standards and endless styling options, the desire to look amazing remains the same. Defining your beauty routine is a mission that can consume you from a young age, but Blue is a product line that grows with you.

A modern take on the classic J Beverly Hills bottle evokes a new feeling of strength and sophistication for a generation who is bold, brilliant, and in control. Complete with products to suit all hair types and styles, the fresh design offers a straight forward approach to your prescribed hair care routine. The soft stature and confident structure of Blue create and empowering grooming experience.

resources

PRODUCT MANUAL

View the J Beverly Hills BLUE Product Manual

SALES GUIDE

View the J Beverly Hills BLUE Sales Guide

LOCAL EDUCATION

View Upcoming Local J Beverly Hills Education Events

PRODUCT QUIZ

J Beverly Hills BLUE Product Prescription Tool

REWARDS OVERVIEW

Overview of the J Beverly Hills Rewards Program

INSTAGRAM

Follow @JBEVERLYHILLS on Instagram

PINTEREST

Follow J Beverly Hills on Pinterest

YOUTUBE

Subscribe to J Beverly Hills on YouTube

FACEBOOK

Like J Beverly Hills on Facebook

BLOG

Follow the J Beverly Hills Blog

offered in

DC

Washington, District of Columbia

DE

The State of Delaware

MD

The State of Maryland

VA

The State of Virginia

WV

The State of West Virginia

BLUE Everyday Shampoo

Trust that your hair is hydrated. Formulated with mango, pro vitamin B-5, and rosemary extracts, Everyday Shampoo is ideal for all hair types.

KEY FEATURES & BENEFITS:

  • Enhances Shine
  • Rehydrates
  • Sulfate-Free

BLUE Everyday Conditioner

Trust that your hair is hydrated. Formulated with keratin amino acids, mango, and rosemary extracts, Everyday Conditioner is ideal for all hair types.

KEY FEATURES & BENEFITS:

  • Moisturizes
  • Detangles
  • Enhances Shine
  • Paraben-Free

BLUE AddBody Shampoo

Turn up the volume. Formulated with almond, carrot seed, and coconut extracts, Addbody Shampoo gently cleanses while nourishing and volumizing. Ideal for all hair types, specifically fine, limp hair.

KEY FEATURES & BENEFITS:

  • Moisturizes
  • Volumizes
  • Sulfate-Free

BLUE AddBody Conditioner

Turn up the volume. Formulated with almond and rosemary extracts, Addbody Conditioner plumps each hair strand and creates weightless moisture.

KEY FEATURES & BENEFITS:

  • Moisturizes
  • Nourishes
  • Volumizes
  • Paraben-Free

BLUE Fragile Shampoo

Handle your hair with care. Formulated with chamomile, nettle and sage extracts, Fragile Shampoo is colour-safe and ideal for chemically treated hair.

KEY FEATURES & BENEFITS:

  • Cleanses Gently
  • Protects Colour
  • Sulfate-Free

BLUE Fragile Conditioner

Handle your hair with care. Formulated with chamomile, pro vitamin B-5, and sage extracts, Fragile Conditioner is ideal for locking in colour and nourishing dry, chemically treated hair.

KEY FEATURES & BENEFITS:

  • Enhances Shine
  • Nourishes
  • Protects Color
  • Paraben-Free

BLUE Rescue Shampoo

Defy damage. Formulated with blueberry, honey, coconut, and silk amino acids, Rescue Shampoo is colour safe, repairs breakage and keep your hair silky smooth.

KEY FEATURES & BENEFITS:

  • Enhances Shine
  • Prevents Colour Fading
  • Strengthens Hair Fiber
  • Sulfate-Free

BLUE Rescue Conditioner

Defy damage. Formulated with blueberry, olive, pro vitamin B-5, and walnut extracts. Rescue Conditioner repairs breakage and keeps your hair silky smooth

KEY FEATURES & BENEFITS:

  • Repairs and Replenishes
  • Prevents Colour Fading
  • Strengthens Hair Fiber
  • Paraben-Free

BLUE Blonde Shampoo

Keep your cool. Formulated with blue malva, chamomile, coconut, and coneflower, Blonde Shampoo gently cleanses and helps neutralize unwanted yellow tones.

KEY FEATURES & BENEFITS:

  • Gently Cleanses
  • Moisturizes
  • Neutralizes Yellow Tones
  • Sulfate-Free

BLUE Blonde Conditioner

Keep your cool. Formulated with pro vitamin B-5, calendula, and hydrolyzed proteins, Blonde Conditioner nourishes, calms, and helps neutralize unwanted yellow tones.

KEY FEATURES & BENEFITS:

  • Moisturizes
  • Neutralizes Yellow Tones
  • Paraben-Free

BLUE Clarifier Shampoo

Keep your hair free from build-up. Formulated with coconut, lime blossom, and thyme extracts, Clarifier Shampoo rids your hair of impurities such as chlorine, mineral deposits, and product buildup.

KEY FEATURES & BENEFITS:

  • Moisturizes
  • Removes Build-Up
  • Softens

BLUE Masque Treatment

Revive your hair and scalp. Formulated with peppermint, eucalyptus, and rose geranium essential oils. Masque replenishes and balances your hair and scalp.

KEY FEATURES & BENEFITS:

  • Detangles
  • Enhances Shine
  • Restores Moisture
  • Paraben-Free

BLUE Everyday Spray

Trust that your hair is hydrated. Formulated with basil, chamomile, and
grapefruit, Everyday Spray is ideal for moisturizing and nourishing all hair
types.

KEY FEATURES & BENEFITS:

  • Moisturizes
  • Nourishes
  • Encourages New Growth

BLUE Dry Shine

Revitalize your hair. Formulated with red clover, dandelion, and rosemary, Dry Shine instantly absorbs into the hair shaft to provide strength and shine.

KEY FEATURES & BENEFITS:

  • Adds Shine
  • Nourishes
  • Softens Hair Strands

BLUE Blonde Gloss

Keep your cool. Formulated with jojoba, safflower, and lavender extracts, Blonde Gloss calms and strengthens each hair strand while neutralizing unwanted yellow tones.

KEY FEATURES & BENEFITS:

  • Adds Shine
  • Controls Frizz
  • Neutralizes Yellow Tones
  • Revives Highlights
  • Silicone Free

BLUE Crazy Curl

Pump up your curl game. Formulated with lavender extracts, pro vitamin B-5, and memory resin, Crazy Curl defines all curl types.

KEY FEATURES & BENEFITS:

  • Encourages Curl Separation
  • Moisturizes
  • Tames Frizz

BLUE Crazy Straight

Control your crazy. Formulated with comfrey and thermal activated polymers, Crazy Straight controls frizz and smooths unruly hair types.

KEY FEATURES & BENEFITS:

  • Adds Shine
  • Controls Frizz
  • Moisturizes

BLUE Gel Me

Gel your hair firmly into place. Formulated with a unique blend of holding resins and dragon tree extract, Gel Me locks in moisture, adds shine, and gives all-day style support.

KEY FEATURES & BENEFITS:

  • Firm Hold
  • Improves Luster and Shine
  • Moisturizes

BLUE Glaze Me

Make every look glazed to perfection. Formulated with aloe vera, nettle and rosemary extracts, Glaze Me creates a uniquely versatile styling gel that provides moisture and subtle style support.

KEY FEATURES & BENEFITS:

  • Enhances Shine
  • Light Hold
  • Moisturizes

BLUE Beach Spray

Make every day a beach day. Formulated with dead sea salt, Beach Spray gives effortless style and weightless texture.

KEY FEATURES & BENEFITS:

  • Provides UV Protection
  • Texturizes
  • Alcohol-Free

BLUE Bodifier

Rock that body. Formulated with chamomile, rosemary, and sage extracts, Bodifier boosts fine, limp hair.

KEY FEATURES & BENEFITS:

  • Enhances Body
  • Thickens
  • Volumizes

BLUE Lift Up

Maximize your root volume with Lift Up. This state-of-the-art spray foam is formulated with coconut extract and pro vitamin B-5 to get your hair to higher heights.

KEY FEATURES & BENEFITS:

  • Enhances Shine
  • Increases Fullness
  • Maintains Hold
  • Volumizes

BLUE Mousse Up

Maximize your volume and body with Mousse Up. Formulated with argan oil and marshmallow root to ensure style support and weightless moisture.

KEY FEATURES & BENEFITS:

  • Enhances Shine
  • Moisturizes
  • Volumizes

BLUE Hold Me Lite

Lightweight and versatile, Hold Me Lite is the ideal working spray. Formulated to create touchable styles without build-up or flaking.

KEY FEATURES & BENEFITS:

  • Flexible Hold
  • Natural Shine
  • Working Spray

BLUE Hold Me Firm

Keep every hair in place with Hold Me Firm. Formulated to dry on contact and provide maximum style support without build-up or flaking.

KEY FEATURES & BENEFITS:

  • Firm Hold
  • Natural Shine
  • Touchable Control

BLUE Dry Shampoo

Take your look from flat to flawless with Dry Shampoo. Formulated with rice starch, rosemary and tea tree extracts to instantly absorb oil and cleanse the scalp while adding volume and body.

KEY FEATURES & BENEFITS:

  • Cleanses Gently
  • Absorbs Excess Oil
  • Volumizes

BLUE Souvage

Build up your style. Formulated with pro vitamin B-5 and vitamin E, Souvage adds texture and hold to any style.

KEY FEATURES & BENEFITS:

  • Flexible Hold
  • Increases Fiber
  • Promotes Separation

BLUE Finissage

Finesse your style. Formulated with carnauba wax, pro vitamin B-5, and vitamin E, Finissage adds pliable hold, letting you define and refine any style.

KEY FEATURES & BENEFITS:

  • Defines
  • Nourishes
  • Thickens

BLUE Clear Wax

Wax and relax. Formulated with castor oil and coconut extracts, Clear Wax is water-soluable and provides the hold of a gel with the support of wax, all while maintaining a high shine.

KEY FEATURES & BENEFITS:

  • Enhances Shine
  • Flexible Hold
  • Nourishes

BLUE Dry Fast

Speed up your style. Formulated with our exclusive co-polymer blend and silk amino acids, Dry Fast cuts blowdry time in half and increases manageability while providing outstanding protection from hot tools.

Hand & Body Lotion

Rich in nutrients this lotion enhances the skin with maximum penetration to soothe dry, chapped skin without greasy residue.

Hand & Body Wash

Formulated with a blend of botanicals, this lavender scented wash leaves skin smooth with long lasting hydration and nourishment. A hydrating wash for both your body and your hands.

kayla juan

CREATIVE DIRECTOR, J Beverly Hills

Juan Juan was joined in 2018, by his daughter Kayla Juan, as Creative Director for the company.

Exploring the options available to her and in the industry, Kayla formed a creative team to provide solutions specific to the market-ready, fast-growing category of founder brands.

“I want the J Beverly Hills customer to connect with us through press, design, social, and consumer awareness.”
―Kayla Juan

J BEVERLY HILLS BLUE NEAR ME: REQUEST INFORMATION

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but wait…there’s more

J Beverly Hills Platinum

Juan Juan, celebrity stylist and founder of J Beverly Hills, believes all hairdressers are artists. With this belief in mind, he created J Platinum, a line of hair care products designed to help fulfill the hairdresser’s creativity. J Platinum’s performance allows complete freedom of expression, the result is a line that transforms hair into art.

HAIR IS A WORK OF ART

 

Treat your hair like an extension of your skin with Platinum’s treatment quality products. Created with superior technology, J Platinum is the optimum treatment system for reconstructing, restoring and healing damaged hair.

LUXURY LIFESTYLE, TIMELSS PACKAGING, SUPERIOR TECHNOLOGY

resources

PRODUCT KNOWLEDGE

View the J Beverly Hills PLATINUM Product Knowledge Manual

LOCAL EDUCATION

View Upcoming Local J Beverly Hills Education Events

REWARDS OVERVIEW

Overview of the J Beverly Hills Rewards Program

INSTAGRAM

Follow @JBEVERLYHILLS on Instagram

PINTEREST

Follow J Beverly Hills on Pinterest

YOUTUBE

Subscribe to J Beverly Hills on YouTube

FACEBOOK

Like J Beverly Hills on Facebook

BLOG

Follow the J Beverly Hills Blog

offered in

DC

Washington, District of Columbia

DE

The State of Delaware

MD

The State of Maryland

VA

The State of Virginia

WV

The State of West Virginia

Platinum Volume Shampoo

Platinum Volume Shampoo promotes weightless volume, while gently cleansing your hair. Colour-safe and sulfate-free.

KEY FEATURES & BENEFITS:

  • Volumizes
  • Smooths
  • Moisturizes

Platinum Volume Conditioner

Platinum Volume Conditioner is a gentle and strengthening conditioner that helps boost volume. Colour-safe and Paraben-free.

KEY FEATURES & BENEFITS:

  • Volumizes
  • Smooths
  • Moisturizes

Platinum Hydrate Shampoo

Platinum Hydrate Shampoo is formulated to infuse the hair with moisturizing agents that achieve smooth and healthy results. Its formula thoroughly cleanses while repairing split ends, restoring manageability, and adding shine. Suitable for both natural and colour treated hair. Sulfate and paraben-free.

KEY FEATURES & BENEFITS:

  • Reinforces Hair Strand
  • Smooths and Softens
  • Protects Colour
  • Repairs Damage
  • Increases Shine

Platinum Hydrate Conditioner

Platinum Hydrate Conditioner is formulated to infuse hair with moisturizing agents that achieve smooth and healthy results. Its formula helps restore manageability while adding shine. Paraben-free, Colour-safe.

KEY FEATURES & BENEFITS:

  • Restores Strength
  • Smooths and Softens
  • Protects Colour
  • Repairs Damage
  • Increases Shine

Platinum Nourishing Masque

Platinum Nourishing Masque is formulated with moisturizing extracts to provide a replenishing deep moisture treatment for hair. It protects against damaging elements and contains antioxidants to keep hair healthy and smooth. This paraben free formula is perfect for both natural and colour-treated hair.

KEY FEATURES & BENEFITS:

  • Moisturizes
  • Smooths
  • Nourishes
  • Balances the Scalp

Platinum Repair Treatment

Platinum Repair Treatment works to strengthen hair and maximize hair health. It neutralizes the factors that cause dry hair as well as restoring shine, body and vitality.

KEY FEATURES & BENEFITS:

  • Prevents Breakage
  • Moisturizes
  • Stimulates Scalp
  • Reinforces Hair Strand

Platinum Revive Oil

Formulated with coconut, argan and grapeseed oil to help strengthen hair’s elasticity while retaining moisture to better protect from the heat resulting in smooth and shiny hair.

KEY FEATURES & BENEFITS:

  • Humidity Protection
  • Heat Protection
  • Nourishes Damaged Hair
  • Restores Shine
  • Strengthens Elasticity

Platinum 5 in 1

Platinum 5 in 1 is a leave-in styling cream offering the five benefits of shine, moisture, strength, de-frizz, and heat protection. It helps improve the hair’s manageability with increased conditioning while protecting it against heat, humidity and the effects of ultraviolet light. Hair will feel silky smooth and luxurious. Suitable for all hair types.

KEY FEATURES & BENEFITS:

  • Grape Seed Oil is Rich in Antioxidants and Emollients
  • Coconut Oil Adds Moisture, Smooths, and Seals the Hair Promoting Hair Renewal
  • UV Protectants
  • Smoothing
  • Humectants That Protect Against Humidity

Platinum Perfect Body

Platinum Perfect Body is a weightless style revitalizer and volume primer for beautiful voluminous hair. This nutrient-rich volume conditioning spray builds Perfect Body, while improving the health of the hair.

KEY FEATURES & BENEFITS:

  • Volumizes
  • Flexible Hold
  • Provides UV Protection
  • Thickens

Platinum Clay

Platinum Clay – Take control with this part styling clay, part dry shampoo to create strong hold when applied to dry hair or use on damp hair prior to blow drying for volume.

KEY FEATURES & BENEFITS:

  • Heat Activated Volume
  • Removes Excess Oil and Build-Up
  • Strong Hold
  • Water-Soluble

Platinum Detail

Platinum Detail – This texturizing paste offers brush-able hold and texture with a semi gloss finish.

KEY FEATURES & BENEFITS:

  • Brushable
  • Re-workable Hold

Platinum Clean

Platinum Clean Dry Shampoo cleanses hair by absorbing excess oil, dirt and product build-up. Its ultra-light formula enhanced with tea tree, rosemary leaf extract and lavender extract works by removing odors and leaving hair soft and manageable between shampoos. Suitable for normal and colour-treated hair.

KEY FEATURES & BENEFITS:

  • Absorbs Excess Oil and Build-Up
  • Lightweight
  • Increases Manageability
  • Ideal For All Hair Types

Platinum Matte

Platinum Matte Texture Spray gives you that sexy, tousled undone look. The invisible, dry formula uses natural minerals to build unbelievable volume for full glamorous hair. Our exclusive polymer blends bond to hair for incredible texture without a sticky feel. The results are fuller with a matte finish.

KEY FEATURES & BENEFITS:

  • Volumizes
  • Texturizes
  • Mattifies
  • Provides Long Lasting Style Support

Platinum Shine

Platinum Shine reflective spray produces a weightless, mirror-like shine on your hair, instantly revealing glamorous healthier looking locks. Sunflower and Argan Kernel Oil help protect against damage as it replenishes moisture and creates that lustrous finish.

KEY FEATURES & BENEFITS:

  • Weightless Shine
  • Moisturizes
  • Nourishes
  • Provides UV Protect

Platinum Mousse

Give your hair instant volume with Platinum Mousse for medium to fine hair. This weightless volumizer gives body and lift without any stickiness.

KEY FEATURES & BENEFITS:

  • Volumizes
  • Moisturizes
  • Touchable Hold
  • Provides Heat Protection

Platinum Shape

Formulated with walnut, almond and vanilla extract to protect against free radical damage, this medium hold working hairspray with remarkable high shine adds volume and control with a dry finish.

KEY FEATURES & BENEFITS:

  • Brushable Hold
  • Prevents Breakage
  • Can Be Layered With Any Styling Products

juan juan

FOUNDER, J Beverly Hills

J Beverly Hills was founded in 2004 by celebrity stylist Juan Juan and is a premier producer of Hair Care and Professional Colour products. Juan’s vision was to provide knowledge and resources for the stylist to establish themselves with an individualized perspective and approach in the ever-changing and competitive hair industry.

Juan works with a team of specialists to test and handpick each item. Created from nature’s purest ingredients and organically derived compounds, J Beverly Hills controls the brand quality by developing its formulations in-house and manufacturing its innovative products at our state-of-the-art industrial and environmentally responsible facility.

“Quality is the key to success”
-Juan Juan

J BEVERLY HILLS PLATINUM NEAR ME: REQUEST INFORMATION

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J Beverly Hills MEN

J Beverly Hills MEN is range of products specially designed for the modern professional, formulated with botanically infused ingredients to meet all styling and treatment needs. Advanced ingredient technology provides thickening benefits to stimulate new growth, while natural botanicals provide a cologne inspired fragrance, and a gentle tingling sensation.

 

PREMIER PRODUCTS THAT KEEP HIS HAIR LOOKING GOOD NO MATTER WHERE HE GOES

 

Formulated with Botanical Infusions designed to meet the needs of men.

resources

PRODUCT KNOWLEDGE

View the J Beverly Hills Men Product Knowledge Manual

LOCAL EDUCATION

View Upcoming Local J Beverly Hills Education Events

REWARDS OVERVIEW

Overview of the J Beverly Hills Rewards Program

INSTAGRAM

Follow @JBEVERLYHILLS on Instagram

PINTEREST

Follow J Beverly Hills on Pinterest

YOUTUBE

Subscribe to J Beverly Hills on YouTube

FACEBOOK

Like J Beverly Hills on Facebook

BLOG

Follow the J Beverly Hills Blog

offered in

DC

Washington, District of Columbia

DE

The State of Delaware

MD

The State of Maryland

VA

The State of Virginia

WV

The State of West Virginia

Moisturizing Shampoo

Formulated with a combination of aloe and nettle botanical extracts that provide moisture balance to the hair and scalp, while providing natural gentle clensing properties.

KEY FEATURES & BENEFITS:

  • Moisturizes
  • Dissolves Build-Up

Moisturizing Conditioner

Formulated with a unique blend of avocado, pomegranate, peppermint, and rosemary oils to create a natural barrier to protect hair from free radicals; additionally providing moisture to the hair and scalp without weighing hair down while adding a healthy sheen. Baobab Oil absorbs quickly, improves hair elasticity, and aids in scalp stimulation.

KEY FEATURES & BENEFITS:

  • Moisturizes
  • Stimulates Scalp
  • Adds Healthy Sheen

Mint Shampoo

Formulated with peppermint, menthol, and ginger botanical extracts that increase circulation to stimulate and soothe the scalp while dissolving build-up.

Key benefits:

  • Stimulates & soothes the scalp
  • Dissolves build-up

Active ingredients:

  • Ginger – increases circulation and promotes hair growth
  • Peppermint – increases circulation, stimulates new growth, and prevents hair loss
  • Menthol – soothes the scalp and clears pores of irritants
  • Guarana – increases suppleness and improves the texture of hair

Mint Conditioner

Formulated with an invigorating blend of menthol, peppermint, and amino acids to stimulate the scalp and provide moisture balance to the hair, creating strong, healthy hair.

Key benefits:

  • Moisturizes
  • Stimulates scalp
  • Nourishes & strengthens

Active ingredients:

  • Peppermint – increases circulation, stimulates new growth, and prevents hair loss
  • Menthol – soothes the scalp and clears pores of irritants
  • Amino acids – increase blood circulation and stimulates new growth
  • Baobab – increases cell regeneration, soothes the scalp, and promotes new growth

Thickening Shampoo

Formulated with alfalfa, aloe and proprietary blend of proteins and vitamins to add thickness and moisture without weighing hair down. This daily shampoo utilizes vitamin B5 to strengthen and stimulate the hair follicle to promote new growth making the hair visibly thicker and fuller.

KEY FEATURES & BENEFITS:

  • Adds Thickness
  • Stimulates Scalp
  • Moisturizes

Molding Putty

Formulated with a botanical blend of olive fruit extract, beeswax, and vitamins for added strength and condition, this high tech formula is enhanced with styling resins that offer a lightweight, stronghold, sculpted second day look.

KEY FEATURES & BENEFITS:

  • Strong Hold
  • Textured Definition
  • Matte Finish

Molding Pomade

Formulated with yarrow, thyme and aloe to provide textured definition without stiffness, for immediate hair detailing. Adds shine without leaving greasy residue.

KEY FEATURES & BENEFITS:

  • Mold-ability
  • Definition
  • Style Memory

Shaper

Formulated with pliable texture fibers to create various styles with hold and mold-ability.

KEY FEATURES & BENEFITS:

  • Medium / Strong Hold Cream
  • Texturizer
  • Matte Finish

Pomaflage

Pomaflage is water-based dark grey blending pomade that helps conceal some grey and style hair all in one.

KEY FEATURES & BENEFITS:

  • Medium Hold
  • Helps Conceal Grey

Strong Hold Gel

Formulated with a unique blend of holding resins and vitamins B5 for added volume. This styling gel has the ability to lock in your style, providing dependable long-lasting hold for maximum all-day control without build-up or flaking.

KEY FEATURES & BENEFITS:

  • Long-Lasting Hold
  • Dries Fast
  • No Flaking
  • Wet Look Finish

Texturizing Cream

Formulated with olive fruit extract and texture fibers to provide lightweight pliable hold for stylized looks. Its conditioning agents provide added moisture benefits.

KEY FEATURES & BENEFITS:

  • Pliable Hold
  • Definition
  • Natural Shine

Glue

A styling cream that combines flexibility, control, texture and natural finish.

KEY FEATURES & BENEFITS:

  • Use on Damp or Dry Hair
  • Long Lasting Hold
  • Adjustable Shine

J BEVERLY HILLS MEN NEAR ME: REQUEST INFORMATION

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J Beverly Hills Colour

J Beverly Hills is a global leader in the professional salon industry and is the creative fruition of famed Beverly Hills hair stylist, Juan Juan. His vision marks the return of passion, loyalty, and commitment to the industry he supports and loves.

 

FORMULATED WITH ALOE VERA, ARGAN OIL, ACAI BERRY, BLACK PEARL, BEESWAX, AND VITAMIN C

 

To ensure that all salon artists are supported by a professional line providing optimum performance, Juan Juan has created J Beverly Hills Colour. We have a variable mixing ratio providing everything from a modern, vibrant, dimensional look to a rich, intense, more opaque result from levels 1 through 10. Semi, demi, and permanent color can all be acheived with one tube. J Beverly Hills Colour contains less than 1% ammonia content making it one of the lowest in the industry.

Our colour will inspire creativity and innovation while assisting hair artists to become the best the industry has to offer.

 

MOST TECHNOLOGICALLY ADVANCED IN THE WORLD

resources

COLOUR TECHNICAL MANUAL

View the J Beverly Hills COLOUR Technical Manual

LIQUID COLOUR TECHNICAL MANUAL

View the J Beverly Hills Liquid Colour Technical Manual

FASHION COLOUR TECHNICAL MANUAL

View the J Beverly Hills Fashion Colour Technical Manual

ULTRA 9 LIGHTENER TECHNICAL SHEET

View the J Beverly Hills Ultra 9 Lightener Technical Sheet

BALAYAGE LIGHTENER TECHNICAL SHEET

View the J Beverly Hills Ultra Balayage Lightener Technical Sheet

LOCAL EDUCATION

View Upcoming Local J Beverly Hills Education Events

REWARDS OVERVIEW

Overview of the J Beverly Hills Rewards Program

INSTAGRAM

Follow @JBEVERLYHILLS on Instagram

PINTEREST

Follow J Beverly Hills on Pinterest

YOUTUBE

Subscribe to J Beverly Hills on YouTube

FACEBOOK

Like J Beverly Hills on Facebook

BLOG

Follow the J Beverly Hills Blog

offered in

DC

Washington, District of Columbia

DE

The State of Delaware

MD

The State of Maryland

VA

The State of Virginia

WV

The State of West Virginia

Cream Colour

Our Colour Line provides an unmatched level of colour intensity, vibrancy, and hair condition

AMMONIA

Ammonia is used in colour to bring the cuticle to an alkaline level so it can open and the colour pigment can be deposited. Our colour has a pH level of 8.59 which is the minimum pH level needed to push the colour pigment in. J Beverly Hills colour has less than 1% ammonia in levels 1-10 and less than 2% ammonia in our High-lift series.

PIGMENTS

Much like a diamond, there are different qualities of pigments and unless we are told the quality directly, we can never be sure of their purity. Our pigments are pharmaceutical-grade and measure 99.98% in purity, which is the smallest and purest pigment molecule in the world (micro- molecular).

BOTANICALS

Our colour is formulated with pure botanicals that survive in a moderately alkaline pH and work to leave the hair healthy and shiny.

Black pearl powder, aloe vera, argan, acai berry, beeswax & vitamin C.

PRODUCTION PROCESS

We use a pharmaceutical manufacturing protocol with a completely automatic production process. All production, transport, and stock phases are carried out in a sterile environment, under vacuum, and at a controlled temperature. This ensures our colour does not undergo oxidation and its molecules reach a level of purity equal to 99.98%.

Fashion Colour

J Beverly Hills creamy Intense Direct Dye Fashion Colours offer beautiful vibrant colour that lasts up to 6 weeks, depending on the porosity of the hair. The creamy but highly compact consistency makes application smooth and precise. This formula has the ability to combine several shades on the same strand, delivering the exact desired effect.

Liquid Colour

J Beverly Hills Liquid Colour is the ultimate Ammonia and MEA free hair colour gloss that makes your hair feel as good as it looks. Combined with our exclusive A l B E ™ complex, Liquid Colour delivers superior luminous controlling tones allowing you to service all your clients colour needs. Available in 23 different shades.

KEY FEATURES & BENEFITS:

  • Enhances Colour
  • Enhances Shine
  • Long-Lasting Results
  • Gray Blending
  • Colour Balancing
  • Liquid Toning

Max Lightener Ultra 9

ULTRA 9 Lightener is a dual purpose, ammonia-free lightener that provides up to 9 levels of life. Combined with our exclusive Nutrient Delivery System, ULTRA 9 Lightener protects and conditions that hair to prevent damage while providing an even and beautiful lift.

KEY FEATURES & BENEFITS:

  • Dual Purpose
  • Dust Free
  • 9 Levels of Lift
  • Ammonia Free

KEY INGREDIENTS:

  • Polyamino Sugar Condensate
  • Oligosaccharide Amino Acids

Balayage Lightener

J Beverly Hills Balayage Lightener is formulated with a kaolin clay base traditionally used in skincare. Its’ nourishing and soothing properties help coat and encapsulate the hair, forming an outer shell that does not dry out or flake. Achieves up to 7 levels of lift.

KEY FEATURES & BENEFITS:

  • Mix 1:2 7 Levels of Lift
  • No Swelling or Bleeding
  • Doesn’t Dry Out or Flake
  • Hydrates the Hair Shaft

KEY INGREDIENTS:

  • Argan Oil
  • Kaolin Clay
  • Seaweed Extract

Soft Lightener

The new and improved formula for Soft Lightener provides extra conditioning and increased moisture retention.

KEY FEATURES & BENEFITS:

  • Dual Purpose
  • Mix 1:2 Up to 5 Levels of Lift
  • Smooth & Creamy
  • Gentle & Slow

KEY INGREDIENTS:

  • Argan Oil
  • Safflower oil
  • Seaweed
  • Aloe
  • Amino-acids

Developers

H2O2 Developers

J Beverly Hills H2O2 Developer was designed to be mixed with the J Beverly Hills Colour tubes and lighteners. When a tube and developer are mixed together and applied to hair, the alkalinity of the hair colour allows it to penetrate the hair shaft and the H2O2 oxidizes allowing the colour and protein molecules to bond creating a new hair colour.

Hydrogen Peroxide

Hydrogen Peroxide is liquid gas that initiates the hair colour forming process. The amount of oxygen in the developer is determined by the volume number. The higher the volume of the developer, the more oxygen. Using J Beverly Hills H2O2 developer ensures easy mixing, the correct colour results and long lasting colour. Measuring is an important part of the process and a scale must be used to ensure accuracy.

Liquid Activator

J Beverly Hills Liquid Colour is the ultimate Ammonia and MEA free hair colour gloss that makes your hair feel as good as it looks. Combined with our exclusive AIBE ™ complex, Liquid Colour delivers superior luminous controlling tones allowing you to service all your clients colour needs.

KEY FEATURES & BENEFITS:

  • Tones
  • Increases Vibrancy
  • Enhances Shine
  • Blends Gray
  • Conditions

Balayage Developer

Creates lightener with a smooth, creamy consistency that is easily mixable, allowing for better application and control.

KEY FEATURES & BENEFITS:

  • Custom Blend for Balayage
  • Creamy Consistency
  • Easily Mixable
  • On Scalp Safe

KEY INGREDIENTS:

  • Baobab Oil
  • Aloe Vera

Equalize

A leave-on spray treatment with amino acids and vitamin B5 to enhance and strengthen all salon services with no additional processing time.

KEY FEATURES & BENEFITS:

  • Enhanced Chemical Results
  • No Change to Developer
  • Prevents Pigment Fading
  • Evens Out Porosity for an Even Result

KEY INGREDIENTS:

  • Hydrolyzed Wheat Protein
  • Wheat Amino Acid
  • Pro Vitamin B-5

J BEVERLY HILLS COLOUR NEAR ME: REQUEST INFORMATION

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